Today I want to talk about one specific packaging method that is cheap and can be used in various scenarios – Heat Shrink Wrapping!
Even if you don’t realise it, you’re already very familiar with this method of packaging – you see it all the time at your local supermarket but you’ve probably never thought about the ways it can be used for your online business. So let’s take a closer look at how it all works, in what situations it can be used and why some products absolutely MUST be heat shrink wrapped to be sold online!
Let’s get started!
What is Heat Shrink Wrapping?
Heat shrink wrapping is a packaging method where the product is wrapped in clear or even full colour plastic and then heat is applied to shrink the plastic so it takes the product’s shape. Just to give you an example – bottles for retail are usually shrink wrapped like this:
This is an example of full colour plastic film but more often clear film is used to wrap various products and boxes like this:
And it doesn’t stop there! This method can also be used to protect and seal much bigger objects like pallets and even caravan homes and yachts:
While there are many uses and applications of this packaging process, the principle stays the same – the item is wrapped in special plastic film and then heat is applied to shrink it so that it takes the form of the product. [Read more…]