It’s time for our weekly Reader’s Question post. For people new to my blog, – in these posts I give an in-depth answer to a question or problem sent in by one of my blog readers. If you would like your question to be featured in future posts, please get in touch via my help desk here.
Even if your question isn’t used for a blog post, I will still personally answer all queries within 24 hours, Mon-Fri.
Ok, with the recent release of the Amazon module for my Easy Auction Business course, I have started to receive more and more Amazon related questions.
Here’s one from Christian:
I hope you’re well.
You’ve been of great help to me in the past and I just wanted to ask a question about selling products on Amazon.
Now I have been selling successfully on eBay for a while and want to go over and introduce my products to Amazon. All my products are non-branded generic items from China, some of which I have very little competition for and sell a lot of.
Looking at Amazon I became slightly confused as I noticed some of my products are on Amazon and have different sellers offering the exact same product, however they all have their own individual listings under a private label. They claim it’s their own brand but I see no evidence of a logo or branded packaging. As far as I know it’s the exact same product and they could even be buying the items from the same supplier I use in China.
My question is how come they all use their own listing and why don’t they piggyback off of each other? Can I not piggyback on their listing given the fact that there is no evidence of it being their own brand? If I do so I can guess they will be sending me email messages to take it off fairly quickly. Should I just do as they did and start my own private label and build up reviews slowly etc.?
Thanks for your question.
The short answer is – YOU CAN! There’s nothing stopping you from listing the product under existing listings on Amazon AS LONG AS the product you sell is exactly the same which means it should look and function exactly the same as the one already for sale. (more…)