February 15, 2017 by Andrew Minalto - 2 Comments
TRS, Best Match, Cassini, Buy Box, FBA, EAN ALL Explained!
This is the 3rd post in the series on “Business Terminology every online seller should know” and today we’ll be covering eBay & Amazon. If you missed out on the previous two posts, you can find them by clicking on these links:
I put eBay & Amazon together as these are the 2 most important selling platforms for us online sellers. Even though this list is geared more towards newbies, I’m sure that it wouldn’t hurt even experienced eBay & Amazon sellers to repeat some basics.
There are hundreds of specific terms used on both eBay & Amazon – I won’t be able to cover them all so what I’ve done is picked the most popular ones, the ones that I regularly get asked about, to clear things up once and for all.
So without further ado, let’s get started!
Personal account – this is the “standard” account most people open when registering with eBay for the first time. A standard account allows you to buy and sell both used and brand new products on eBay.
Business Account – this is the account most sellers will upgrade to when they start to work seriously on an eBay business. Having a business account on eBay DOES NOT mean that you have to be a registered business. This is only a “Business” account in eBay’s sense and will allow you to qualify for various advanced selling tools and more! You can upgrade a personal account to a business account BUT you can’t change it back to personal after that.
eBay Shop – a paid, monthly subscription service which allows you to have your own shop within eBay’s eco-system. Shop owners get a certain number of free listings each month, based on their shop subscription level.
Years ago normal and shop listings were separated but nowadays, all listings are the same in search results. But owning a shop gives you more branding opportunities, options to create product categories, use the Promoted Listings feature and more!
Auction Listing – the “original” listing format eBay was started with. You start a listing with an opening price and let buyers bid against each other. The highest bidder wins the auction and gets the item after paying for it.
Fixed Price Listing – also called Buy It Now (BIN) listings. These are listings where you set the target price you want your item to be sold for. With fixed priced listings there is no bidding going on and you can sell multiple units of the same item from the same listing (with auction listings you sell just one item). (more…)
January 23, 2017 by Andrew Minalto - 2 Comments
Quick and Easy Money on Amazon! Why Are You NOT Doing This?
I really hope the title of this post grabbed your attention, as it should have! Seriously – this is one of the quickest and easiest ways to add extra profit to the items you’re already selling on Amazon, but still for some reason very few people do this.
Today I want to talk about how you can make extra profit without needing to sell any new items, just by offering gift wrapping services to your customers. Let’s get to it!
Now first things first – if you use Amazon’s FBA service to fulfil your orders, then you’re already offering gift wrapping to your customers as Amazon offer this service as an optional extra on most items they sell (there are a few exceptions – if the size or shape of the item makes it very difficult to gift wrap, then Amazon don’t offer it).
But what a lot of sellers don’t seem to know is, even if you store and ship your items yourself, you can still offer gift wrapping.
You will however need an Amazon PRO account to set up gift wrapping options and it’s NOT available at all for basic accounts. I’ll show you how to set this up a bit later on, but for now I want to cover the wrapping process itself.
It’s honestly incredibly easy to do and with just a little time and practice, you’ll quickly become a gift wrapping pro!
I like to use Amazon’s service as a general basis/guideline of what to provide:
As you can see from the picture, Amazon’s gift wrapping service includes three different things:
- The gift wrap, box or bag (this will depend on the item)
- A decorative ribbon
- A printed card with a gift message on the top of the package
Now the main question when you’re deciding on the gift wrapping service to offer is whether to go for wrapping paper or gift boxes? (more…)
January 20, 2017 by Andrew Minalto - 5 Comments
How to EXCLUDE Remote/Offshore UK Locations when Selling on Amazon!
It’s time for our weekly Reader’s Question post! Today we’ll be taking a look at a common problem many Amazon sellers face – dealing with excessive courier shipping charges when sending orders to remote UK locations, like Scottish Highlands and Islands, Northern Ireland, Channel Islands and British Islands.
Here’s the email Mike sent in:
Here’s a question that may make a good blog post for you.
How do you handle delivery costs to offshore areas (e.g. Isle of Man) for orders on Amazon?
Amazon treats any address with a UK postcode the same, which is fine if you’re posting items using Royal Mail. But if your items have to go by courier, you usually get hit with a hefty surcharge for delivery to these areas.
Is there any way to automatically add a delivery surcharge on Amazon for non-mainland addresses (I couldn’t find one)?
If not, what’s the best thing to do? Cancel orders and take the corresponding hit to your seller metrics? Also, if you’re dealing with hundreds of orders a week, how can you spot which ones are going to undesirable addresses without reading through every individual order?
Or do you just have to dispatch these orders anyway, and take what can be a significant financial hit for every order going to an offshore address?
Thanks for your question Mike!
This is a big issue and an on-going problem for many Amazon Marketplace sellers, especially ones that sell bulkier items that need to be sent via courier.
Unfortunately there’s no easy fix/solution – at least not yet. Amazon requires all sellers to INCLUDE these offshore regions in your standard shipping settings. You can’t exclude them and you can’t charge higher shipping costs for these regions.
If you go to your Amazon account then to Shipping Settings, where you create your shipping rate cards, you’ll see that Amazon does not allow you to exclude these regions. If you do, you get an instant warning message:
Some regions do not have assigned transit times and shipping rates.
So there’s no way to exclude these regions from your shipping rate card.
By Amazon’s rules it is mandatory to include these 4 regions:
- UK Mainland (England, Scotland, Wales)
- Northern Ireland
- Channel Islands, British Islands
- Scottish Highlands and Islands
But you CAN exclude UK BFPO addresses if you want – Amazon allows that. (more…)
November 30, 2016 by Andrew Minalto - 4 Comments
Wholesale Clearance UK – REVIEWED!
It’s no secret that my preferred method of sourcing is to buy direct from China, and that’s the method I’ve used to build up a number of successful eBay and Amazon businesses…
When you buy direct from China you get the lowest cost per piece and therefore the highest profit margin when it’s time to resell your items!
BUT, and this is a big but, importing from China is not for everyone, at least not when you first start selling, as there are a number of hurdles and aspects that you need to take care of. This includes:
- Supplier verification – just like with any country (and yes, I do mean EVERY country!) there are a lot of scammers mixed in with the genuine sellers in China and they prey on newbie sellers who don’t know exactly what they’re doing and don’t know how to verify a potential supplier.
- Shipping – depending on your order size, you may need to arrange shipping yourself when ordering from China…
- Import – it goes without saying that it’s more complicated and there’s more paperwork when you order from China, rather than the UK.
- Tax – you’ll need to pay import duty and VAT on your orders.
Now while most of these points may seem very daunting to new sellers, they are actually fairly easy to deal with – as I’ve written in-depth guides on every step of the importing process, which you can find here.
But what if you just don’t want to deal with all of that at the moment? Or what if your budget makes an order from China unviable? Are you out of options?
Well no, of course not!
There are a number of other sourcing techniques you can use, many of which allow you to buy items directly from UK companies, allowing you to take advantage of all the benefits that offers.
And today I want to look at one company specifically – Wholesale Clearance UK.
Wholesale Clearance UK is a wholesale company that offers bankrupt, surplus, and end of line clearance stock for sale to individuals and companies of all sizes.
I want to just really quickly go over the history of the company, as the owner and creator, Karl Baxter, was a frequent contributor on The Wholesale Forums, which is somewhere I used to spend a lot of time offering advice and helping others as much as I can!
Karl himself was an eBay seller who built a business around selling Poundland stock on eBay and as his business grew he became frustrated by the lack of wholesalers in the UK willing to sell to a sole trader, with most quoting minimum order quantities way above what he was able to afford. (more…)
November 11, 2016 by Andrew Minalto - 14 Comments
Can You List Your Products Under EXISTING Amazon Listings?
It’s time for our weekly Reader’s Question post. For people new to my blog, – in these posts I give an in-depth answer to a question or problem sent in by one of my blog readers. If you would like your question to be featured in future posts, please get in touch via my help desk here.
Even if your question isn’t used for a blog post, I will still personally answer all queries within 24 hours, Mon-Fri.
Ok, with the recent release of the Amazon module for my Easy Auction Business course, I have started to receive more and more Amazon related questions.
Here’s one from Christian:
I hope you’re well.
You’ve been of great help to me in the past and I just wanted to ask a question about selling products on Amazon.
Now I have been selling successfully on eBay for a while and want to go over and introduce my products to Amazon. All my products are non-branded generic items from China, some of which I have very little competition for and sell a lot of.
Looking at Amazon I became slightly confused as I noticed some of my products are on Amazon and have different sellers offering the exact same product, however they all have their own individual listings under a private label. They claim it’s their own brand but I see no evidence of a logo or branded packaging. As far as I know it’s the exact same product and they could even be buying the items from the same supplier I use in China.
My question is how come they all use their own listing and why don’t they piggyback off of each other? Can I not piggyback on their listing given the fact that there is no evidence of it being their own brand? If I do so I can guess they will be sending me email messages to take it off fairly quickly. Should I just do as they did and start my own private label and build up reviews slowly etc.?
Thanks for your question.
The short answer is – YOU CAN! There’s nothing stopping you from listing the product under existing listings on Amazon AS LONG AS the product you sell is exactly the same which means it should look and function exactly the same as the one already for sale. (more…)