September 23, 2015 by Andrew Minalto - 13 Comments

Importing Children’s Clothing from China!

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childrens-clothing-from-chinaClothing is a niche that I receive a LOT of emails about, and it’s not hard to understand why – the margins are amazing!

It’s not uncommon to achieve 80%+ margins on clothing (selling your own brand of course – you won’t make anything near that re-selling designer brands!) which is something that most other industries can only dream of.

But really that 80% margin is only part of the story and when you delve deeper there are a lot of issues with selling clothing online, particularly designer brands.

I have actually covered this topic in the past, and outlined my reasons for staying away from this supposedly very lucrative niche. You can take a look at that post here if you missed it:

But despite my personal reservations, today’s post is all about importing clothing to the UK, and specifically, children’s clothing.

I recently received an email from a blog reader who had big problems with a fairly large order of children’s clothing and shoes from China, and he ended up losing a lot of money sending the whole shipment back, as it didn’t conform to the necessary standards and regulations.

So to try and help you avoid any costly mistakes like that in the future, I want to cover exactly what you need to do when importing children’s clothing the UK from China.

Let’s get to it!

The first things I want to cover apply to all clothing and footwear in general, as there are safety regulations that you need to meet in order to sell imported clothes in the UK.

This should really be obvious to everyone – after all, clothing is a product for which the materials and quality are extremely important. These are items that are worn in contact with the skin for hours at a time so it’s not just a simple matter of the product merely not working if it’s badly made – the consequences can be much more severe.

So if you sell imported clothes or footwear in the UK, you need to ensure that your products meet the relevant safety regulations and labelling requirements, which include:

  • The Footwear (Indication of Composition) Labelling Regulations 1995
  • The Textile Products (Indication of Fibre Content) Regulations 1986
  • Correct use of the textile names as set out in EU directives

You can download Directive 2008/121/EC, which sets out the definitions and tables of textile fibres, from the Europa website.

This is all fairly obvious and straightforward stuff – the clothing you import for sale must be properly labelled, with accurate information on the materials used.

Contrary to what a lot of people say, there are no regulations on sizing so you could label a shirt “small” even if it was extra-large and that wouldn’t cause any problems at customs. Of course you wouldn’t want to do this as it would be an issue for your buyers. You should always try to stick to the designated European sizing standard, simply because it will result in less returns!

Further to these general regulations for clothing, which are mainly in regards to labelling, there are also some specific quality requirements for children’s clothing which you need to meet in order to sell to customers in the UK.

These are:

The reason for these additional requirements is purely down to the behaviour of the end user. It goes without saying that children will use their clothes in a different way to adults and are of course a lot less cautious of hazards.

You can actually buy a complete guide on the manufacture of children’s clothing, produced by the BSI (British Standards Institution). It is called BS 7907 and is the code of practice for the design and manufacture of children’s clothing to promote mechanical safety.

Take a look at this link for full details and to see whether it’s a worthwhile purchase for you as I can’t advise on that (just be aware that it’s not cheap!):

Although all these rules and regulations may seem slightly daunting if you’ve just started looking in to importing, they’re really not that bad and any decent clothing manufacturer will already be in compliance with all of them.

But of course they are an added concern, compared to dealing with other products, and you have to factor that in when deciding if this is a profitable niche to enter…

Unless you are ordering huge quantities and can afford to do in-depth inspections, of the factory itself initially as well as multiple quality checks throughout the manufacture, then I would probably recommend that you stay away from China for now.

What, Andrew suggesting to NOT order from China!? Don’t worry, I haven’t gone mad. This is just a niche that, for one, China isn’t the best option.

After all, it’s not enough that the supplier tells you they’ve got all the certificates and labelling requirements – you as the importer are 100% responsible for the products you sell, so the onus is on you to make sure everything is as it should be.

A safer and cheaper option would be to look towards some European manufacturers, as then they are the ones liable and you know they’ll actually have some experience dealing with European companies and legislation.

This may come as a big surprise to those of you in the UK, but there are still a lot of European countries who have a strong manufacturing industry, and for clothing in particular Turkey are a great option, as well as some Easter European countries (Poland, Lithuania, Latvia) and even Spain and Portugal!

Even if you are ordering in bulk/looking for cheaper prices, I’d probably suggest looking towards India and Bangladesh, as once again they should have more experience dealing with European companies.

While we’re on the subject of importing, now is a good time for me to point out that children’s clothing and footwear are generally eligible for a reduced rate of 0% VAT!

So if you are in this business, then you should definitely look in to getting registered for VAT. As I explained in a recent guide, you’re in the rare position that registering will actually make you MORE money, instead of less. You can take a look over that in full here:

And that pretty much brings us to the end of today’s post!

I hope you have found this short guide useful, and I hope even more that you take my advice of looking at European suppliers seriously, if this is a niche that you’re interested in.

Keeping on a similar topic, next Monday I will post a guide on importing children’s toys, so keep an eye out for that as well.

Good luck!


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  1. Robin Holland

    Whoa! This post has just stopped me in my tracks! I have been just about to place an order for custom made baby trousers through a manufacturer in China, through Alibaba. As a small start up, with limited funds, is there any way this could work? Unfortunately, I wanted to get them made in the UK, but I cannot get replies from any manufacures. ( I already make and sell the trousers myself. I’m wanting to upscale my business.)

    1. Andrew Minalto

      Hi Robin,

      Thanks for your comment.

      IF you can handle all the paperwork, tests, certification etc., then – why not?! You already sell the product, so you know demand is there.

      Just make sure you calculate all the costs, contacting Testing houses to see how much it will cost to certify this item and see whatever your budget allows it or not. You don’t have to place the order before you know all the costs.


      1. Robin Holland

        Thanks for your reply, and thanks for all the information on your site. I don’t think I have the time, budget or, more importantly, the business acumen, to continue on this route. Think I’m probably better focusing my efforts on trying to get a European manufacturer to listen to me. Thanks again for this post, you’ve possibly saved me a lot of time, money and heartache!

        1. Andrew Minalto

          Yes, that may be a much better alternative to take.


  2. Hi Andrew, great post. I was looking to order private labelled baby clothing from China as my first product for Amazon FBA UK. I understand this is a gated category. Would you suggest how to get more information on gated products and whether a first timer could get the approval to sell on Amazon. I haven’t ordered the goods (have tested samples only) and also don’t have a sellers account set up yet.

    1. Andrew Minalto

      Hi Ali,

      Thanks for your comment.

      Is there any reference to information that Baby Clothing is a gated category?

      As I couldn’t find it….

      I tried to create a listing for an item in Baby Clothing category and it does allow me to do that, without manual approval.


  3. Hello Andrew,

    I like very much your website , there are a lot of value informations here . I found on Alibaba a very pretty doll to sell , but I don’t like cloths from the supplier website . How can I deal with the supplier ? Can I order only the doll from Alibaba and her cloths from another website/supplier ? What do you recomand me to do ? I want to do private labeling .
    Thank you very much.

    1. Andrew Minalto

      Hi Renate,

      Thanks for your comment.

      You simply need to contact supplier and talk about all of this! 🙂

      The easiest way would be to use Live Chat on Alibaba but if they’re not online, simply send them a message. They should be ok to sell you doll alone OR maybe even do different clothing for you. If they’re REAL manufacturer, they can do whatever you want, as long as you can meet their minimum order quantities.

      But yeah – just get in touch with them and ask!


  4. Hi Andrew,

    You have so much useful information on your website, I’ve spent ages on here! Can you recommend a good website for European suppliers? Also – why would importing from India, for example, not have the same safety issues as importing from China?

    Thank you so much!

    1. Andrew Minalto

      Hi Jennifer,

      Thanks for your comment.

      Check out this post for EU based supplier directories:

      India – because 3rd party inspection services are not rarely available there and ones that are – are more expensive than what we can get in China.

      Also, very few suppliers in India will take PayPal or say Trade Assurance via Alibaba.


  5. Hi Andrew,
    Great post! Thank you. I have recently done a small test to see if I can sell some products in UK. I design silk scarves. And the way I work is quite different from importing in bulk from one big supplier. I source the silks (there are several types of silks) from small artisans in India, and get them embroidered by another artisan with whom I have worked earlier on other design projects.

    I started with small sample tests to check if there is a market for this in the UK, which I validated this Christmas. Now I would like to continue, however I wont go very big immediately. So, I would still bring in small quantities to UK from India primarily by courier services & oftentimes during my travels /friends.

    Now my questions around administrative tasks here:
    1/ What do I declare to the customs? My fabrics come from multiple sources and an artisan works on my embroidery and he may not have something like an “export invoice”. I have a friend who coordinates the fabrics with the artisans and then ships it to me.
    2/ I get that VAT registration is not a good idea from your post , so this is checked!
    3/Do I need an EORI number still? I would classify then my products as scarves – silks

    Could you please help me with these questions?
    Thank you

    1. Andrew Minalto

      Hi Nadia,

      Thanks for your comment.

      1) You will still have to declare them. If your suppliers don’t provide you with invoices, you can create them on your own – put all the details in, just like supplier would do and this should be ok for customs clearance.

      2) Yes, that’s correct.

      3) Not really, no but it never hurts having it. Registration is free so when your next order is on the way, simply register for EORI number online.


  6. […] on from last week’s post about importing children’s clothing to the UK, today I want to cover the specific rules for importing […]

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